EST

1982


 

 

PHILOSOPHY

The world has shifted to one that is always on and always connected, which means now more than ever brands can effectively communicate with loyalists and future-loyalists through a plethora of channels. Unfortunately most of the efforts are perceived as noise and static with brands abusing technology instead of embracing it. As a digitally native creative director and strategist, I have helped brands filter through the noise of advertising to reach their audiences in the right ways.