National Football League

BECAUSE

With a growing fan-base of ex-patriots and new global fans, the NFL needed to generate awareness of their rich digital subscription services. The proposal included an overhaul of their current desktop experiences and converting them into multi-device apps with social media integration and fantasy football trackers. These new apps provided the framework for a larger digital and relationship marketing campaign.





Role: Creative Direction/Design
Agency: G2
The NFL awarded G2 the digital business